In an industry where breaking into the spotlight often comes with hefty price tags and exclusive gatekeepers, organizers Zoë Waechter and Pearl Zhang are changing the script. This season, their non-profit fashion show opened doors for emerging designers, offering a platform free from the usual
financial barriers. It wasn’t just another show on the New York Fashion Week calendar—it was a statement of inclusivity, collaboration, and the power of creativity. But how did such a production come to life, and what made it so impactful?
The idea for the show was born out of a chance meeting at a fashion event last November. From there, a simple conversation led to months of collaboration and planning to make fashion more accessible for designers often left behind due to financial constraints. The vision was clear: create an event where talented designers could debut their collections without the usual hurdles. In an industry where producing a show can cost tens of thousands of dollars, Zoë and Pearl set out to defy the odds by hosting a non-profit event. Their goal? To showcase creativity without cost being the obstacle.
But as every event planner knows, executing an idea is never as easy as it seems. The challenges were endless—tight deadlines, last-minute changes, and the immense coordination needed to make a multi-designer show run smoothly. Zoë and Pearl credit their success to a foundation of open communication and a shared willingness to adapt quickly. “It’s all about making quick decisions,” they shared, recounting how they had to think on their feet as the date drew closer, tackling unexpected hurdles with agility.
What made the show stand out wasn’t just its purpose but the thoughtful curation of designers. Each collection embraced femininity in unique ways, ranging from delicate floral designs to bold statements on female empowerment. The common thread that ran through each designer’s work was a mission to reimagine femininity in their terms—no two collections were alike, yet they all resonated with the same empowering energy.
The runway, lined with over 200 yards of lace and flickering candles, was the perfect backdrop for these distinct voices to shine. The soft elegance of the staging created a space where the designers could “paint” with their collections, letting their work speak volumes without overwhelming the audience with theatrics. It was a masterclass in subtlety, allowing each collection to flow seamlessly while maintaining its individuality.
But the real magic of the event happened behind the scenes. Fashion shows are known for their intensity, and this one was no exception. In the early hours, there was a stiffness among the team—a sense of uncertainty that often accompanies such high-stakes projects. But as the day wore on,
something unexpected happened. A sense of community blossomed. Designers, models, makeup artists, and assistants—people who had never met before—began collaborating in ways beyond their roles. By the time dress rehearsal rolled around, there was an air of excitement and camaraderie. Applause filled the room as the final looks came together. It was a moment that captured the spirit of the entire event: it wasn’t just about the clothes, but about the collective effort behind them
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So, what’s next for Zoë and Pearl? Plans for future shows are already in the works, with promises of new themes and even more collaborations. Whether it’s in February or September, they are determined to continue creating spaces for emerging designers to flourish. And for those who missed this season’s
show, now is the time to get involved. Zoë and Pearl are extending an open call to designers, makeup artists, and photographers—anyone who shares their passion for elevating new talent.
As for the broader impact on the fashion community, the organizers hope their show serves as an example of what can be done when the focus shifts from profit to opportunity. “For many of our
designers, this was their first showcase, and we want to set an example that there’s always room for fresh perspectives,” they emphasized. They believe the industry should make more room for new voices, challenging the notion that the fashion world is closed off to those without the means.
Their advice for other aspiring event organizers? Start early, and give yourself room for the unexpected. “Even with four months of planning, it was tight,” they admitted. The key is to remain flexible, open to change, and always ready to make quick decisions when things inevitably go off-script.
Producers
@pearllzhang
@zoewaechter
Designers
@cosettediames
@emmaaudreynewman
@pfdlm_designs
@emmajjayde
@fitzyciara
@fromtheeighth
Models
@eugenalee
@gwynethbechunas
@nataliepaverova
@keeleystuff
@vaughndore
@kisahaiderr
@alizahzariwala
@rivasamee
@emmatthomas_
@miladiazz
@grantspicerr
@murrays.archive
@embraithwaitee
@josephinegaied
@clairemariebacon
@perrinecdni
@iiamalexandra
@theconsciousfixed
@valaxy._
@jaden.akira
@sopphhhhia
Photographers
@jillianbrownphotography
@harpmakesart
@rams_v
@talcortese
MUA/Hair
@planettjulia
@makeupbylavani
@truebeautybyo
@set_apartmakeupartistry
@elainav_artistry
@senseofspyce
PAs
@tanziemancini
@olivia.ryoung
@amandafarabow
@malloryaromando
@sophivva
@josephinegaied
@kathrynrlamont
Venue
@guvanchnyc
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